Rea Warrecker
315 Meigs Rd. Suite A-414
Santa Barbara, CA 93109
Q u a l i f i c a t i o n s
- Six years marketing and professional writing experience
- Small business owner
- Proven success with start-ups and corporate restructuring
- Success developing media relationships
- Experience with website design and SEO
- Knowledgeable with Adobe InDesign, Illustrator, Photoshop
- Proficient in MS Office (Excel, Powerpoint, Word)
E x p e r i e n c e
Vista Tree Service, Inc. January 2009 to present
Corporate Officer
- Dramatically increased sales and reduced costs over one year period during economic recession.
- Developed and implemented new marketing plan.
- Revamped brand image through creation of new logo, marketing materials, website and aggressive public relations campaign.
- Managed finances and performed bookkeeping/payroll services using Quickbooks Pro.
The Carey Group, Inc. June 2007 to January 2009
Marketing Director
- Developed comprehensive marketing plan for start-up business, Santa Barbara Cellars Wine Storage.
- Designed brochures, advertisements, website content, and business cards.
- Maintained relationships with media contacts, including journalists from The Santa Barbara News Press, The Independent, The Montecito Journal, Pacific Coast Business Times, and CASA Magazine.
- Drafted Press Releases and Feature Articles to promote interest in products, enhance brand image and generate sales.
- Managed Graphics department and advertising deadlines.
- Contributed to New Homes Sales marketing campaign, including ad design, copywriting and public relations.
The Carey Group, Inc. January 2004 to June 2007
Property Manager
- Contributed to the opening of new multi-million dollar self-storage facility in Santa Barbara.
- Rewarded with non-contractual performance-based bonuses totaling $10,000.00.
- Demonstrated written communication skills by drafting company letters and documents.
- Built strong relationships through management of business accounts.
- Collected and analyzed data used to prepare monthly Investors Reports.
- Audited tenant files and leases to maintain integrity of legal documents.
Merle Norman Cosmetics February 1999 to January 2004
Store Manager
- Developed marketing materials, including direct mail, print advertisements, and signage.
- Coordinated in-store events to promote sales.
- Established strong sales skills in a commission-based position.
- Performed skin care and make-up consultations.
- Recognized for leadership ability by being promoted to Manager in 2001.
- Demonstrated loyalty by remaining with the company until it was sold.
- Received distinction from the Home Office for three consecutive “Outstanding Service” evaluations conducted by a secret shopping service.
E d u c a t i o n
University of California, Santa Barbara
3.75 GPA
Bachelor of Arts, Business Economics 2007
- Dean’s List
- Graduated with Honors
Santa Barbara City College
4.0 GPA
- Awarded Dean’s Honors for five consecutive semesters.
- One of six students to be awarded Transfer Scholarship to attend UCSB.
- Employed as a Microeconomics Tutor for one year.
P r o f e s s i o n a l A f f i l i a t i o n s
Society for Technical Communication 2007 to Present
Member, Santa Barbara Chapter
- Further technical writing education through classes, webinars and website education materials.
- Network with other professional writers on a local and national level.
Bunnies Urgently Needing Shelter 2002 to Present
Board Member and Volunteer
- Elected to Board of Directors in September 2005.
- Created and Implemented Local Pet Store Adoption Program with The PETCO Foundation.
Mesa Business Association
Member
- Network with other small businesses located on the Santa Barbara Mesa.
Santa Barbara, CA ReaWarrecker@cox.net (805) 896-5572
Marketing & Professional Writing
"You are what you repeatedly do. Excellence, then, is not an act, but a habit."
- Aristotle